We help businesses turn an opportunity into a product concept, and explore all factors that contribute to a problem-solution fit.
The output is a series of working documents encompassing wireframes, a prototype at different levels of fidelity, or a roadmap and costing for future development.
Who are the end customers, what are their behaviours, jobs, pain points and opportunities for delight?
Who are direct competitors, what are they doing and how can we differentiate or improve?
Which is the best business model to deliver value both to customers and to the business?
We use Agile methodology and lean principles to turn the plan into the product, then release it into the market.
The quicker your minimum viable product hits the stores, the quicker you can start learning, and find your product-market fit.
That can jointly tackle features from user insight, to design, to code
Working with our clients to prioritise the backlog on a sprint by sprint basis, with clear value-creation goals
We develop iteratively, with user testing built into all milestones, so that user feedback is reflected in our backlog
Working with subject matter experts to ensure the effectiveness of the content, and that form follows function
Launching is only the beginning. Keeping it useful and keeping it current requires incremental improvements, building on each new release.
We keep an ear to the ground and monitor customer feedback and analytics, so that your product can hit its business model fit.
We put in place and monitor analytics to gather quantitative data based on user behaviour and feedback
We fine-tune growth through virality and multi-channel marketing strategies
We iterate on revenue models, and we aim to hit the sweet spot where value creation happens both ways, for the customer, and for the business.
And of course, we keep apps up to date, releasing for new devices and new OSs as they come
Sometimes you have the right product, but your customers have fallen out of love. Perhaps you need a fresh perspective to retune and relaunch, or perhaps you want to change your offer.
We help you gather and analyse new consumer insights, conquer new territories or expand your offer.
We will prioritise what brings the most value and renders your product indispensable
We bring a keen eye to design and art direction, condense the zeitgeist into a punchy new design for your new features.
The key skills that we bring to the game
We help you ask the right questions to understand your customers, explore the marketplace, find your product market fit, and launch a successful product.
We prototype, test, iterate (rinse and repeat). We help you release early, learn early, and improve incrementally to succeed.
We place ourselves firmly on the shoes of the user, and we research, consult and test from the word go. Our focus is to thoroughly understand your customer, their jobs, needs and pain-points, and to deliver value.
We follow a Design Thinking approach, focused on problem solving through iteration and incremental learning.
Design needs to make an impression, communicate the product, be fit for all devices and stand out, whatever the touchpoint. The challenge is to convey a brand consistently across all channels.
Our aim is to let your brand and values permeate every touchpoint of your product or service, while designing functional and beautiful user interfaces.
It looks great, and the technology is great - but does your product inform, entertain or enlighten as intended? Understanding content allows us to interpret and present it in the best possible way, making it truly interactive and engaging.
Be it learning, historical data, navigating maps or communicating business, we direct and coordinate content production in different formats: from copy to Illustration, picture research, video, and sound design.
We are specialists in React, React Native and Unity, so that we can deliver a seamless cross platform user experience no matter what touchpoint.
We will investigate interfacing with APIs that help your product expand in different media and platforms.
We have our own library of software, which can help make your mobile app development cost effective, and to quickly release a Minimum Viable Product (MVP).
We help you navigate the inner workings of the app stores to achieve maximum visibility, then monitor user behaviour after product launch.
We use analytics to track and respond to our users. We want to know how they navigate and interact with the service or product, drop-off points, features they love and those they’d love to have. We use these insights to help you constantly inform the product roadmap for future product development.